Why it matters

C2PA shapes AI media provenance. Understanding shapes disinformation defense.

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The architecture

Generator signs manifest.

Each edit adds signed record.

Consumer verifies chain.

C2PA for AI flowGenerator manifestsigned by producerEdit chaineach signedConsumer verifyprovenance chainAdobe + Microsoft + others integrate; growing adoption for image + video AI
C2PA for AI.
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How it works end to end

Signed manifest metadata.

Content Credentials label.

Chain of edits.

Adobe + Microsoft integrations.